
Agents: How To Not Suck At Social Branding (even if you have the personality of a lockbox)
There’s no way around it… Now, more than ever, you’ve GOT to stand out as a real estate agent. To say our industry is over-saturated
If you’ve ever bought a house, or even rented a property you may find yourself wondering how the previous owners or tenants kept the place looking so pristine when they lived there. Where did they keep their DVD collection? Did they really own just three outfits a piece? How did they keep the place smelling so fresh? Well, we’re about to let you in on a little industry secret… it’s all staged.
Home staging is fast becoming big business with professional home stagers more popular than ever before with private sellers and agencies alike, the reason for this is when a home is staged and prepped correctly, it appeals to the largest percentage of potential buyers and because of that it often sells more quickly and for more money, for example, a high rise penthouse apartment in the city will appeal to a different audience compared to a quaint country cottage out in the sticks.
However, it’s not all about having a tidy up and making sure your grass is cut, a touch of psychology is involved too, you need to encourage potential buyers to envisage themselves living at the property with their own possessions, so giving them a somewhat blank canvas is key.
Hiring a professional home stager can be costly so with that in mind, we would like to share with you some useful money saving tips that are used by professionals to help make your property more appealing and hopefully get you the sale that you wanted:
(Shh, our secret)
Show your sphere your an expert. We have over 1000 articles covering every real estate topic your audience will love.
Position yourself as a real estate authority!
Real estate + topical events — the perfect match!
Become the bearer of good vibes!
Because hey, everyone loves to laugh!
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